Archive
Tag: Social Media Marketing
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Eighteen Years of Keeping a Bookstore Online
A long-term partnership with Academic Scholarly Books in Bloomington, Indiana Some client relationships are defined by a single project. Others are defined by time. My work with Joe Grant of Academic Scholarly Books falls squarely in the second category. We’ve been working together since 2008, through platform changes, hosting migrations, Google’s many evolutions, and the…
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3 Basic Steps to Optimizing Your Website for Search Engines
This article provides an overview of the three steps necessary for successful SEO: basic on-page optimization, basic link building, and basic social media marketing. Learn about the basics of keyword research, creating effective titles and meta descriptions, building your profile on external websites, and implementing effective social media strategies. Find out how you can use…