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  • What Is an llms.txt File – and Does Your Small Business Website Need One?

    What Is an llms.txt File – and Does Your Small Business Website Need One?

    AI search tools like ChatGPT, Perplexity, and Google’s AI Overviews are changing how people find local businesses. A new file called llms.txt gives you a simple, low-effort way to help those tools understand your website — and describe your business accurately. This post explains what it is, why it matters,…

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  • When SPF, DKIM, and DMARC Don’t Align: Fixing a Gmail Warning for the Bloomington Chamber

    When SPF, DKIM, and DMARC Don’t Align: Fixing a Gmail Warning for the Bloomington Chamber

    Why Gmail Sometimes Shows a Red Warning Banner A Real-World Email Authentication Fix for the Bloomington Chamber Email feels simple when it works. You write a message, hit send, and it arrives in someone’s inbox a moment later. But behind the scenes, email relies on a system of verification checks.…

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  • Eight Years, One Shop, and a Website That Grew With the Business

    Eight Years, One Shop, and a Website That Grew With the Business

    Case Study  |  David Martin Design  |  Client Work How Bloomington Window Tint went from a placeholder page and a quiet phone to a professionally managed digital presence built on trust and consistency. At a Glance Client: Andrew Felt, Bloomington Window Tint LLCIndustry: Automotive and commercial window tinting, paint protection…

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  • Eighteen Years of Keeping a Bookstore Online

    Eighteen Years of Keeping a Bookstore Online

    A long-term partnership with Academic Scholarly Books in Bloomington, Indiana Some client relationships are defined by a single project. Others are defined by time. My work with Joe Grant of Academic Scholarly Books falls squarely in the second category. We’ve been working together since 2008, through platform changes, hosting migrations,…

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  • Ava’s Waste Removal: 7 Years of Website Support for a Growing Local Business

    Ava’s Waste Removal: 7 Years of Website Support for a Growing Local Business

    Project Overview Ava’s Waste Removal has been a client since February 2019 — one of our longest-running partnerships. What started as a custom website build for a small trash hauler in Ellettsville has turned into seven years of steady, practical support: newsletters, holiday announcements, recycling schedule updates, award graphics, form…

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  • My CVS Adventure

    My CVS Adventure

    Jeffrey Zeldman wrote a relatable post today about waiting at CVS while his prescription got sorted out. It reminded me of my own recent CVS experience, which had a few more moving parts. I placed a free 8×10 photo order and somehow routed the pickup to a store in Haleiwa,…

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